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MDRi unveils China luxury consumer forecast for 2025

Posted on 16 December 2024

MDRi, an insights and analytics business within the MDR Group, has released a report detailing the anticipated trends in luxury consumption across Mainland China and Hong Kong for the year 2025.  

The forecast highlights several key trends that are expected to shape the luxury market. 

Key findings include: 

  • A shift towards luxury lifestyle and experiences, with a focus on wellness, fitness and luxury travel, particularly among younger consumers 
  • The emergence of new luxury shopping destinations within Mainland China 
  • A growing preference for domestic luxury brands  
  • A growing interest in sustainability and second-hand luxury items, indicating a rise in environmental consciousness 
  • The role of technology and AI in enhancing luxury experiences, with a high demand for personalised, tech-driven products 

The insights in the report are important for luxury brands looking to navigate the changing consumer landscape in these markets. 

To access the China Luxury Consumer Forecast 2025 Report, visit the MDRi website. 

Contact Simon Tye or Cherry Ng for more information. 

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