This issue has a focus on upcoming green reforms. The EU, in particular, is introducing a range of green legislation covering issues from packaging waste through to digital product passports and new rules to combat greenwashing. In addition to our Guide to Green Reforms in Retail, we will be hosting a Retail Academy webinar on 27 June 2024 in which we will examine the key reforms and practical steps needed to prepare your business. For example, as we discuss in our article below on the EU's proposals re packaging and packaging waste, brands that use distinctive and creative packaging will need to take account of the impact the EU's proposals on packaging minimisation may have on their IP rights.
The summer is always a busy time for events and we explore in this edition the risks and mitigations around ambush marketing. With the General Election coming up, our experts are also posting regular insights on the proposals from the parties across a number of areas on our General Election hub. At Mishcon, we were delighted to host our Annual Style Gallery last month (check out our video highlights here) and to participate in the Luxury Law Summit.
I hope you enjoy reading this edition. As ever, if you have any queries on any of the topics raised, please speak to the author or your usual Mishcon contact.